Conversations at the Intersection of PR, Traditional & New Media

Times Crest to close down on 20th July, 2013

Times of India’s weekend newspaper – Times Crest will be closed down with its last edition scheduled on 20th July, 2013.

Launched in September 2009, Crest offered long format insightful and analytical stories for weekend leisure reading. It is printed from 10 centres – Delhi, Mumbai, Kolkata, Chennai, Bangalore, Pune, Ahmedabad, Ranchi, Patna and Hyderabad. The reason given for the closure of the newspaper is increasing media fragmentation and saturation leading to the drop in the advertisement revenue.

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Disclaimer: The thoughts expressed by me in this blog are my personal views and do not represent the views of my employer or the organizations I have been associated with. I believe in the principle of sharing information. Feel free to link to any of the posts in this blog.
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