Conversations at the Intersection of PR, Traditional & New Media

Integral PR shines at the first SABRE Awards

Awarded a Diamond SABRE and Gold SABRE at the SABRE Awards India 2013

integral SABRE IndiaNew Delhi based Integral PR took home a Diamond SABRE and a Gold SABRE Award along with two Certificates of Excellence, at the inaugural 2013 SABRE Awards India held at the Pullman Hotel in Gurgaon on July 26.

Integral PR received a Diamond SABRE Award for work executed for Dettol Antiseptic Liquid (Reckitt Benckiser) in the category ‘Superior Achievement in Reputation Management’. The agency also bagged a Gold SABRE Award for work undertaken for Dettol Antiseptic Liquid (Reckitt Benckiser) in the ‘Healthcare’ category. The consultancy picked up two Certificates of Excellence for its exemplary work in the categories of Crisis Management and ‘Consumer Product’. 

The recent Holmes Report 2012 has ranked Integral PR among the 10 fastest growing agencies in Asia Pacific. At 193, the agency is now ranked amongst the top 200 consultancies in the world.

Integral PR is a full-service, multi-sector independent agency and has been a part of the PR industry for over 16 years. The team at Integral PR includes a mix of professionals from advertising, media, mass communications, financial services and film industry, who come together to provide integrated solutions to their clients.

The first Sabre India Awards 2013 instituted by New York based Holmes Group was held in association with the Public Relations Consultants Association of India (PRCAI). India is the only country to have Sabre awards of its own. A jury panel included some of India’s biggest names in the PR industry.

In its ninth year, these awards are considered a global benchmark for PR work, attracting more than 2,500 entries across North America, Europe, Middle-East and Africa, besides Asia Pacific.

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Disclaimer: The thoughts expressed by me in this blog are my personal views and do not represent the views of my employer or the organizations I have been associated with. I believe in the principle of sharing information. Feel free to link to any of the posts in this blog.
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